Branding Guidelines

It is important that all communications related to the OpenSimulator Community Conference use official logos, color schemes, and other elements to keep our branding consistent.  As you create graphics, images, blog posts, or other communications, please use the following elements in all conference related materials.

Official Name & Hashtags

The official name of the conference is the “OpenSimulator Community Conference 2014“.

The official hashtags of the conference are #OSCC14 and #OSCC.

It is important that in all official communications related to the conference that you do not use the abbreviation “Opensim”.  While we often colloquially shorten OpenSimulator to “Opensim”, in fact, there is another simulation software product called “Opensim” hosted by Stanford University, eg. http://opensim.stanford.edu/.  We do not want the OpenSimulator Community Conference to be confused with any activities they may be organizing.

Fonts

OpenSimulator title font:  Century Gothic Bold

Web and Communications font:  Open Sans (Google font)

Color Palette

OCC_COLOR_PALETTE

OpenSimulator Green:  Hex: #7AD410 | RGB: 122, 212, 16 | HSB: 88, 92, 83
| CMYK: 55, 0, 100, 0

Complimentary Light Green:  Hex: #A0CE4E | RGB: 160, 206, 78 | HSB: 82, 62, 81
| CMYK: 42, 0, 90, 0

OpenSimulator Blue:  Hec: #1170c2 | RGB: 17, 112, 194 | HSB: 208, 91, 76
| CMKY: 85, 54, 0, 0

OpenSimulator Black:  Hex: #000000 | RGB: 0, 0, 0 | HSB: 0, 0, 0
| CMYK: 75, 68, 67, 90

Dark Grey:  Hex: #333333 | RGB: 51, 51, 51 | HSB: 0, 0, 20
| CMYK: 69, 63, 62, 58

Light Grey:  Hex: #BFBFBF | RGB: 191, 191, 191 | HSB: 0, 0, 75
| CMYK: 25, 20, 20, 0

Logos

Conference Banner

oscc14_website_header_banner

OpenSimulator Logo – Square

opensimulator_logo_square

 

OpenSimulator Logo & Name – Banner

opensimulator_logo_name

 

OpenSimulator Background Image – Repeat

opensim_bg3

 

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